REGIONAL DEVELOPMENT & DESIGN
FOR THE NORTH / BY THE NORTH
Creative infrastructure SOLUTIONS for COMMUNITY AND BUSINESS growth
Identify your opportunity. Define your purpose. Clarify your message. Build a system that works as hard as you do.
ATTENTION: This service is intended for use by small business owners, municipalities, nonprofits, agencies, and tourism operators. Proceed accordingly. May result in brand clarity, regional impact, long-term confidence, and unsolicited compliments from people you respect.
FOR THE NORTH / BY THE NORTH
JOSHUA SEINEN / owner operator of jsdco
WITH ROOTS IN THE BULKLEY VALLEY AND CLIENTS ACROSS BC, JOSHUA WORKS AT THE INTERSECTION OF BRAND STRATEGY, DESIGN SYSTEMS, AND REGIONAL DEVELOPMENT.
HE’S PARTNERED WITH ECONOMIC DEVELOPMENT OFFICERS, MUNICIPAL LEADERS, NON‑PROFITS, TOURISM OPERATORS, AND ENTREPRENEURS TO BUILD CREATIVE INFRASTRUCTURE THAT SUPPORTS LONG‑TERM GROWTH — ONLINE AND ON THE GROUND
Name
Joshua Seinen
Title
Regional development officer / Design lead / Joshua Seinen Design Company
TOGETHER WE CAN
WHO WE’VE WORKED WITH
We’ve partnered with organizations of all sizes.
from international brands to local trail crews. delivering strategy, visual tools, and brand systems that work hard.
[ DOWNLOAD STATEMENT OF CAPABILITIES ]
Dickies WORKWEAR
Stanley
Pawesome Adventure
FireSmart BC
Bosa Properties
Parish Memorial Cup
SITE PARTNERS
TOURISM SMITHERS
The Province of British Columbia
Palisades Cafe
DISTRICT OF HOUSTON
UglyStik
BULKLEY VALLEY HOCKEY LEAGUE
Wales McLelland
Houston Mountain Bike ASSOCIATION
ELVA DESIGN GROUP
PLANO
Ledgeview Golf Club
PAR SIX GOLF
Morice Mountain Motivator Series
STUDIOTHREE
ROUTE16 / dESTINATION BC
REV’IT
SHAKESPEARE
Bulkley River Booch
MONOGRAM COMMUNICATIONS
WestPoint Rail & Timber Co.
New West Chamber of Commerce
Devine Arboricultural Solutions
IVC Technologies
Our core services
Tools & systems that work as hard as you do
Community infrastructure / Design systems / Brand strategy & development / Communication tools
Whether you’re shaping a municipal program, launching a local business, or scaling a community initiative — we help you move with clarity, purpose, and confidence. Our work is built to last, made to adapt, and designed to get the job done.
[CS-01]
Strategy & brand development
Positioning, internal clarity, naming systems, strategic language, messaging tools.
[CS-02]
Visual identity & design systems
Logo design, visual guidelines, typography, colour systems, flexible applications.
[CS-03]
Custom website design
Squarespace or custom, architecture, copywriting, SEO foundations, performance, mobile ready.
[CS-04]
Signage & experience design
Trail maps, interpretive panels, facility signage, site branding, custom wayfinding.
[CS-05]
Regional & community development
Campaigns, place-based strategy, economic storytelling, local engagement, print materials.
[CS-06]
Tourism & destination development
Destination branding, seasonal campaigns, visitor experience, strategic partnerships.
FIELD REPORTS
Our work / in the field
These aren’t just portfolio pieces — they’re tools built to work. Each project is grounded in real context, created with care, and designed for long-term COMMUNITY, AND REGIONAL impact.
[FR-03]
Parish Memorial Cup
A three-day community tournament in Houston, BC, built to test interest in a rec hockey league and measure what it did for town. Event brand, signage, data capture and a council report. 268 people in the arena at the peak, and 51 people who want to play in a league.
Sector
Recreation / Community events / Regional development
Scope
Event brand / Signage / Data capture / Council report / BVHL.ca
[FR-02]
Houston Mountain Bike Association
Rebranding a volunteer trail organization into a regional catalyst for community, recreation and small business growth. An identity system, an event-ready merch and signage suite, and a website built for advocacy, tourism and local partnerships.
Sector
Regional development / Recreation / Tourism / Nonprofit
Scope
Strategy / Visual identity / Merch system / Website / Event branding
LET’S TALK
TOGETHER, WE CAN BUILD SOMETHING THAT WORKS hard
Start a conversation. Pitch a project. Ask a question.
We work with small businesses, ENTREPRENEURS, non-profits, municipalities, and tourism operators.
[ DOWNLOAD STATEMENT OF CAPABILITIES ]
booking 4–6 weeks in advance. Based in Northern BC, CANADA. Working with PARTNERS across NORTH AMERICA.
SAY HELLO!
PH / 604-785-3483
EM / HELLO@JSDCO.CA
MAILING ADDRESS / 15371 MORICE RIVER RD, P0 BOX 1042, HOUSTON, BRITISH COLUMBIA, V0J 1Z0
HOURS OF OPERATION / MONDAY-FRIDAY / 9-5 / PST
RESPONSE TIME / 2-4 BUSINESS DAYS